Configuring Bonus Item Promotions

Setting up a bonus item Magento promotion allows rewards to be automatically added when customers meet specific conditions like purchasing certain products or reaching a minimum cart value. Using cart price rules, store owners can define eligible products, customer groups, and thresholds, and schedule the promotion for a limited time if needed. Clearly displaying the bonus item in the cart and at checkout helps motivate purchases. Regularly monitoring performance, adjusting conditions, and combining with seasonal or targeted campaigns ensures the promotion drives engagement and increases average order value effectively.